Experience marketing strategy is today's answer for CMOs when looking for better efficiency and higher ROI scoring brand activities. To make this happen, brands need to understand how to connect creativity, sales, digital, and live into one carefully shaped consumer experience idea. That's why the Innovate brand-experience team proudly welcomes Miky Karas on board.
Bosch Transformation Experience. Each new idea should be bigger than the previous one. 90 minutes performance specially created for 25th Anniversary of Bosch. The theme, direction, choreography and scene narrated by Bosch stories led guests from a history to the future vision of Bosch.