Creating valuable customer experience is kind of brave. Coming up with ideas that serve the brand must be done without fear. Being responsible for the results takes courage.
Daring To Be Different.
6 min. reading
Marco D'Amelj Melodia and Tiziana Somma, the founders of Mozzarellart, have an abundance of such qualities. Like proper Italians, they have communication in their blood. But they went about setting up an Italian cheese factory in Prague without knowing anything of how to produce cheese, or how to even think about marketing it.Explore
4 min. reading
Ads that work respect certain rules. For instance, they speak the truth, they're simple, and they help people choose what will work best for them. The way such ads are created and their essential ingredients are revealed by our colleague, art director, and creative director Jirka Kubík.Explore
4 min. reading
Monika Drobná, head of innovation management at Komerční banka, brings huge wave energy with her - information and ideas that either wash you away or teach you to surf. It is absolutely clear that only a fraction of people would be able to jumpstart an innovation center so quickly and with such results.Explore
5 min. reading
What actually works across all countries is human experience, the personal experience of each person. That is the strongest attribute that always persists.Explore
Having hard time reaching your brand goals?
To get inspired and learn how brand leaders do it, visit the Banana Papers. The best live marketing archive helping marketers succeed in the current Age of Experience.
USA: Díky Art Institute of Chicago a Airbnb ucítíte, jaké to je žít v obraze.
of making this new website stunning