Even Ads Must Play According To The Rules.

4 min. reading

Ads that work respect certain rules. For instance, they speak the truth, they're simple, and they help people choose what will work best for them. The way such ads are created and their essential ingredients are revealed by our colleague, art director, and creative director Jirka Kubík.

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Even Ads Must Play According To The Rules.
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To get inspired and learn how brand leaders do it, visit the Banana Papers. The best live marketing archive helping brand managers succeed in the current Age of Experience.

Oreo skrýš pro soudný den

Norsko: Až to přijde, sušenky mlékem milované přežijí. 

IKEA’s Big Sleepover.

UK: Některé nápady přichází přímo od zákazníků. 

Quebec JayWalking

Kanada: Město Quebec přichází s efektivním bojem proti přecházení silnic mimo přechody. 

The Restaurant With No Food

Brazílie: Ze zbytků, po přidání tatarky, véča jako z Michelinky.

The worst drink in the world

Ocean: Taste the feeling ... of drowning.

Čerpací stanice pro holky.

USA: YSL Beauty postavil na ikonické Route 111 v kalifornské poušti pop-up obchod a make-up oázu v jednom.

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